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CAIE BUSINESS STUDIES
IGCSE & A LEVELS GUIDE
Content, Exam Preparation and Revision
Find the easiest way to prepare for the Cambridge IGCSE and A Levels with simplified content, exam tips, and revision guides. All of which has been written with an easy to grasp language making the Business Studies syllabus easy to navigate.
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A Level
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Break-Even Analysis (16.3)
Chapter 16 - Costs, Scale of Production, and Break-Even Analysis Lesson Objective: To understand how to construct and interpret the...
Thiago Casarin Lucenti
Mar 262 min read
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Costs! (16.1)
Chapter 16 - Costs, Scale of Production, and Break-Even Analysis Lesson Objective: To understand and to be able to differentiate among...
Thiago Casarin Lucenti
Mar 252 min read
20 views
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Methods of Production and Technology (15.3)
Chapter 15 - Production of Goods and Services Lesson Objective: To understand the three main methods of production I am sure you now...
Thiago Casarin Lucenti
Mar 192 min read
32 views
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Inventories, Operational Waste, and Lean Production (15.2)
Chapter 15 - Production of Goods and Services Lesson Objective: Costs of inventory; lean production methods Businesses hold different...
Thiago Casarin Lucenti
Mar 182 min read
34 views
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What is Production? (15.1)
Chapter 15 - Production of Goods and Services Lesson Objective: To understand the difference between production and productivity...
Thiago Casarin Lucenti
Mar 111 min read
29 views
1 comment
Entering New Foreign Markets (14.2)
Chapter 14 - Marketing Strategy Lesson Objective: To understand the different methods for entering international markets As a part of...
Thiago Casarin Lucenti
Feb 263 min read
33 views
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Legal Controls Impacting Business Activity (14.1)
Chapter 14 - Marketing Strategy Lesson Objective: To understand what is marketing strategy and be introduced to some legal controls over...
Thiago Casarin Lucenti
Feb 252 min read
24 views
0 comments
Marketing Mix vs. Product Life-Cycle (13.3)
Now that you understand how the product life-cycle works as well as the different extension strategies, let's see how the product...
Thiago Casarin Lucenti
Feb 192 min read
13 views
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Promotional Methods (13.2)
Chapter 13 - Marketing Mix, Place and Promotion Lesson Objective: To understand the benefits and limitations of the various promotional...
Thiago Casarin Lucenti
Feb 183 min read
18 views
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Marketing Mix: Place and Promotion (13.1)
Chapter 13 - Marketing Mix, Place and Promotion Lesson Objective: To be introduced to the third and fourth decisions of the Marketing Mix...
Thiago Casarin Lucenti
Feb 112 min read
11 views
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How To Price Your Products/Services? (12.3)
Chapter 12 - Marketing Mix, Product and Price Lesson Objective: To understand the ins and outs of pricing your products/services Pricing ...
Thiago Casarin Lucenti
Feb 113 min read
25 views
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Product Life Cycle (12.2)
Chapter 12 - The Marketing Mix: Product and Price Lesson Objective: To understand how the product life-cycle impacts marketing mix...
Thiago Casarin Lucenti
Feb 62 min read
14 views
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The First P of The Marketing Mix: Product (12.1)
Chapter 12 - Marketing Mix, Product and Price Lesson Objective: To understand the importance of the Marketing Mix and to be introduced to...
Thiago Casarin Lucenti
Feb 43 min read
20 views
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Quantitative Data vs. Qualitative Data (11.3)
Chapter 11 - Market Research Lesson Objective: To understand the differences between quantitative and qualitative data Primary and...
Thiago Casarin Lucenti
Dec 21, 20242 min read
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Introduction to Market Research (11.1)
Chapter 11 - Market Research Lesson Objective: To understand the benefits of market research What is Market Research? "Market research is...
Thiago Casarin Lucenti
Dec 17, 20243 min read
29 views
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Further Market Research (11.2)
Chapter 11 - Market Research Lesson Objectives: To understand sampling, how to present market research data and problems with market...
Thiago Casarin Lucenti
Dec 17, 20242 min read
22 views
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Market Segmentation (10.3)
Your understanding of the differences between Mass Marketing and Niche Marketing should now be completed: - Mass Marketing is selling...
Thiago Casarin Lucenti
Dec 10, 20242 min read
13 views
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Business Environment Challenges and Possible Solutions (10.2)
Chapter 10, Marketing, Competition, and the Customer Lesson Objective: To understand You have learned that the business environment is...
Thiago Casarin Lucenti
Dec 3, 20243 min read
40 views
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Introduction to Marketing (10.1)
It's important for us to understand the basics of Marketing so that we can go further on Marketing subjects later on. Here are some of...
Thiago Casarin Lucenti
Nov 20, 20243 min read
29 views
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Legal Controls Over Employment (8.4)
Governments oftentimes create regulations to control employment issues. These are called legal controls. Such controls are important to...
Thiago Casarin Lucenti
Nov 17, 20242 min read
9 views
0 comments
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